Doordarshan Kisan Introduces AI Anchors for Agricultural News Delivery

Doordarshan Kisan Introduces AI Anchors for Agricultural News Delivery

In a move that marks a significant milestone for agriculture and technology, Doordarshan Kisan, the dedicated television channel for farmers in India, has unveiled two AI anchors capable of speaking in 50 languages. The Ministry of Agriculture & Farmers Welfare announced the development on Friday, highlighting that these AI anchors, named AI Krish and AI Bhoomi, are computers designed to function just like humans. However, unlike humans, they can deliver news updates 24/7 without fatigue.

Doordarshan Kisan, established on May 26, 2015, has been committed to providing farmers with the information they need to thrive. The introduction of AI anchors represents another step in achieving this mission. The official launch of AI Krish and AI Bhoomi is scheduled for May 26, coinciding with the channel’s ninth anniversary.

These AI anchors will serve as a vital source of information for farmers across India, from Kashmir to Tamil Nadu and from Gujarat to Arunachal. They will cover a range of topics, including agricultural research conducted both nationally and globally, trends in agricultural markets, weather updates, and information on government schemes. The integration of AI technology into Doordarshan Kisan’s programming is a testament to the channel’s commitment to holistic agricultural development.

According to the Ministry of Agriculture & Farmers Welfare, DD Kisan is focused on promoting a three-dimensional approach to agriculture, encompassing balanced farming, animal husbandry, and plantation. The channel plays a critical role in keeping farmers informed about changing weather patterns and global and local markets. By providing timely and relevant information, farmers can plan their activities effectively and stay ahead of the curve.

Moreover, the channel is dedicated to showcasing the achievements of progressive farmers to a wider audience. By sharing their success stories, DD Kisan aims to inspire and educate the agricultural and rural communities across the country. This effort aligns with the channel’s broader objective of creating an environment of holistic development.

In response to the announcement, farmers and industry experts have expressed excitement about the potential of AI anchors in revolutionizing agricultural news delivery. Amitabh Kant, CEO of NITI Aayog, a policy think tank, stated, “The introduction of AI anchors on Doordarshan Kisan is a remarkable step towards bridging the gap between technology and agriculture. This initiative will empower farmers with real-time information and enhance their decision-making capacity.”

As we progress further into the era of artificial intelligence, technological innovations like AI anchors are likely to reshape various industries. In the case of agriculture, access to accurate and timely information plays a crucial role in maximizing productivity and minimizing risks. By leveraging AI technology, Doordarshan Kisan is positioned to fulfill its mission of serving the agricultural and rural community, paving the way for a more informed and prosperous farming sector.

The official launch of AI Krish and AI Bhoomi on May 26 holds the promise of a new chapter in agricultural news. With these AI anchors, farmers across the country will have access to indispensable information that can transform their farming practices and contribute to the growth of the agriculture sector. The integration of AI into traditional media channels represents a fusion of two worlds and underscores the ever-advancing nature of technology in our daily lives.


Written By

Jiri Bílek

In the vast realm of AI and U.N. directives, Jiri crafts tales that bridge tech divides. With every word, he champions a world where machines serve all, harmoniously.